Tourism Recovery Strategic Plan for Pokhara

The Tourism Recovery Strategy Plan in Pokhara was prepared after a series of lockdowns following the first wave of Covid-19 pandemic as a concrete document prioritising tourism promotion and recovery in Pokhara. This five-year plan details increasing domestic/ international tourists, the length of their average stay, and their daily spending as a way to elevate the local economy as major strategies. The plans also focus on marketing and branding for tourism promotion as another major strategy for Pokhara.